Job Description
Position: Paid Media Strategist
About Us:
We are a dynamic digital marketing agency dedicated to helping businesses thrive in the ever-evolving online landscape. Our team is passionate about delivering impactful results for our diverse range of clients through strategic paid media campaigns.
Role Overview:
As a Paid Media Strategist, you will play a pivotal role in driving digital marketing initiatives, with a primary focus on Paid Search and Paid Social Advertising. Additionally, you'll have the opportunity to delve into Programmatic Display and other emerging platforms. Your responsibilities will span from initial research and campaign development to ongoing optimization and performance analysis, all aimed at delivering exceptional outcomes for our clients.
What We're Looking For:
We're seeking individuals who are deeply passionate about paid media and thrive on the challenge of managing multiple clients. The ideal candidate is self-motivated, curious, and innovative, with a keen eye for detail and a commitment to meeting deadlines.
Key Responsibilities:
Client Deliverables and Communication:
Lead and optimize client accounts, aligning strategies with their unique goals and objectives.
Prepare insightful performance reports and deliver compelling presentations to clients, both in-person and virtually.
Maintain clear communication channels to ensure project status updates and address any client concerns promptly.
Identify opportunities for growth across various marketing channels to maximize client success.
Data Analysis and Optimization:
Extract actionable insights from campaign data to drive continuous improvement and exceed client expectations.
Utilize a range of tools, including Google, Bing, and Social Search Marketing platforms, to develop and refine campaign strategies.
Manage campaign budgets effectively and implement optimizations to enhance ROI.
Craft compelling search marketing creatives, including keyword generation and ad copywriting, to align with client messaging and objectives.
Research Market Trends:
Stay abreast of the latest developments in online search marketing and provide strategic guidance to clients.
Proactively identify emerging trends and opportunities to stay ahead of the curve.
Requirements:
Bachelor's Degree in Marketing, Advertising, or a related field.
Minimum of 3 years of experience in Paid Media (search and social), preferably within a digital marketing agency setting.
Benefits:
Comprehensive benefits package including Medical, Dental, Vision, Short-Term Disability, and Life insurance.
401(k) with company match to support your long-term financial goals.
Generous paid time off, including holidays, sick days, and personal days.
Flexible Fridays and the option to work remotely.
Access to senior management and mentoring opportunities.
Optional COVID-safe company gatherings.
Join Our Team:
At our company, we are committed to fostering an inclusive workplace where individuals from all backgrounds and identities are welcomed and valued. We believe that diversity drives innovation, and we actively encourage candidates with diverse perspectives to apply.
We are an Equal Opportunity Employer.
Employment Type: Full-Time
Salary: $ 39,000.00 97,000.00 Per Year
Job Tags
Holiday work, Full time, Temporary work, Flexible hours,